Big Brother: Robbie Williams shines for Star

And the award for shameless plug of the week goes to Richard Desmond's Daily Star . Front page story in brief is of a grinning Robbie Williams and the claim – apparently made by bandmate Gary Barlow – that he is "thrilled" Big Brother is back on TV and that he is "hooked" on the show. Flick to page 3 for the rest of the piece, under the headline Robbie: I'm mad for BB", and there are plenty of gratuitous references to Desmond's new asset Channel 5, which is airing the show.