The Sun appoints Richard Gale as brand director

News International has turned to Playboy TV for marketing talent, hiring Richard Gale as brand director of the Sun. Gale, who is currently European sales and marketing director at Playboy TV, will join the News International title in November. He will report to Barnaby Dawe, the director of marketing for the Sun and News of the World. Gale's remit will cover all brand marketing for the newspaper, including products such as Sun Bingo. "Richard is an important new hire for the Sun," said Dawe. "He brings a wealth of experience of brand marketing in the media industry as well as digital expertise that will make him a valuable addition to the team." • To contact the MediaGuardian news desk email [email protected] or phone 020 3353 3857. For all other inquiries please call the main Guardian switchboard on 020 3353 2000. • If you are writing a comment for publication, please mark clearly "for publication".